stecommerce.com | Free Online SEO Audit for stecommerce.com

Tasks

Select one version of your site as main and make a redirect from other versions to that one.
Avoid using deprecated HTML tags.
Use "H" tags.

SEO

URL

Domain : expansionlabs.co.uk/

Character length : 20

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

The robots.txt file is missing!

Social

Social Engagement

No info found.

Content

Doctype

HTML 5

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

Character length : 0

Serious mistake! No title found on the analysed webpage!

Text / HTML ratio

Ratio : 0%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
0	0	0	0	0	0

No "H" tags found

Heading structure in the source code

Word cloud

Keyword matrix

word	title	descriptions	heading

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 1 images on this web page.

Alternate attributes for the following 1 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

http://expansionlabs.co.uk/.. /cropped-canvas-1-1.png

Readability

Flesch–Kincaid Grade Level

5.80

Flesch Reading Ease

58.30

Coleman Liau Index

12.00

Automated Readability Index (ARI)

4.50

Dale–Chall Readability

8.00

SMOG Index

8.40

Spache Readibility

2.90

Number of letters

303

Number of words

Number of sentences

Average words per sentences

Number of syllables

100

Syllables in words

Average syllables in words

1.72

Number of words in first three syllables

Percentage of word / syllables

31.03

Words not in Dale-Chall easy-word list

Words not in Spache easy-word list

Technologies

Mobile optimization

This website is optimal for mobile devices!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Error! The web address is accessible with and without www!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is not fast enough: 0.40 seconds have passed until the page started to load.

Loading time

1,605 ms

Table layout

Good! No nested tables found.

Number of HTTP resources

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files

http://expansionlabs.co.uk/.. /jquery.js?ver=1.12.4
http://expansionlabs.co.uk/.. /jquery-migrate.min.js?ver=1.4.1

List of render blocking css files

http://expansionlabs.co.uk/.. /styles.css?ver=4.7
http://expansionlabs.co.uk/.. /switch-style.css?ver=4.7.11
http://expansionlabs.co.uk/.. /dwd-all-in-one.css?ver=4.7.11
http://expansionlabs.co.uk/.. /site.min.css?ver=1.6.6
http://expansionlabs.co.uk/.. /style.css?ver=4.7.11
http://fonts.googleapis.com/css?family=Open+Sans:300italic,400italic...
http://fonts.googleapis.com/css?family=Montserrat:400,700&subset=lat...
http://expansionlabs.co.uk/.. /style.css?ver=3.0.46
http://expansionlabs.co.uk/.. /shortcodes.css?ver=3.0.46
http://expansionlabs.co.uk/.. /shortcodes_responsive.css?ver=3.0.46
http://expansionlabs.co.uk/.. /magnific_popup.css?ver=3.0.46
http://expansionlabs.co.uk/.. /wpmu-ui.3.min.css?ver=4.7.11
http://expansionlabs.co.uk/.. /animate.3.min.css?ver=4.7.11
http://fonts.googleapis.com/css?family=Acme|Montserrat

Speed test – Javascript

Javascript

Error! Too many javascript files found which slows down the page load on the website.

http://expansionlabs.co.uk/wp-includes/js/jquery/jquery.js?ver=1.12.3
http://expansionlabs.co.uk/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.0
http://expansionlabs.co.uk/wp-content/themes/arcade-basic/library/js/bootstrap.min.js?ver=3.0.3
http://expansionlabs.co.uk/wp-content/themes/arcade-basic/library/js/fillsize.js?ver=4.5.1
http://expansionlabs.co.uk/wp-content/themes/arcade-basic/library/js/jquery.arctext.js?ver=4.5.1
http://expansionlabs.co.uk/wp-content/themes/arcade-basic/library/js/theme.js?ver=4.5.1
http://expansionlabs.co.uk/wp-includes/js/wp-embed.min.js?ver=4.5.1

File size of all javascript files combined

659.52KB

Javascript minifying

You can save 65.1KB (29% compression) on the analysed URL by minifying the javascript files.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

http://expansionlabs.co.uk/wp-content/themes/arcade-basic/style.css?ver=4.5.1
http://expansionlabs.co.uk/wp-content/themes/arcade-basic/library/css/font-awesome.css?ver=4.3.0

File size of all css files combined

711.86KB

CSS minifying

You can save 18.4KB (20% compression) on the analysed URL by minifying the CSS files.

By minifying http://expansionlabs.co.uk/.. /switch-style.css?ver=4.7.11 you can save 10.4KB (18% compression rate)
By minifying http://expansionlabs.co.uk/.. /dwd-all-in-one.css?ver=4.7.11 you can save 6.2KB (23% compression rate)
By minifying http://expansionlabs.co.uk/.. /magnific_popup.css?ver=3.0.46 you can save 916B (12% compression rate)
By minifying http://expansionlabs.co.uk/.. /style.css?ver=3.0.46 you can save 645B (67% compression rate)
By minifying http://expansionlabs.co.uk/.. /styles.css?ver=4.7 you can save 201B (13% compression rate)

Speed test – Compression

Uncompressed size of the of the HTML

152.95KB

Gzip compression

Error! By using Gzip you can save 355.1KB (88% compression) on your site.

By compressing http://expansionlabs.co.uk/.. /style.css?ver=4.7.11 you can save 355.1KB (88% compression rate)
By compressing http://expansionlabs.co.uk you can save 130KB (85% compression rate)
By compressing http://expansionlabs.co.uk/.. /frontend-builder-scripts.js?ver=3.0.46 you can save 121.8KB (80% compression rate)
By compressing http://expansionlabs.co.uk/.. /jquery.js?ver=1.12.4 you can save 61.9KB (65% compression rate)
By compressing http://expansionlabs.co.uk/.. /mediaelement-and-player.min.js?ver=2.22.... you can save 58.3KB (72% compression rate)
By compressing http://expansionlabs.co.uk/.. /animate.3.min.css?ver=4.7.11 you can save 50.4KB (92% compression rate)
By compressing http://expansionlabs.co.uk/.. /switch-style.css?ver=4.7.11 you can save 50.3KB (86% compression rate)
By compressing http://expansionlabs.co.uk/.. /custom.js?ver=3.0.46 you can save 40.5KB (77% compression rate)
By compressing http://expansionlabs.co.uk/.. /shortcodes.css?ver=3.0.46 you can save 29.5KB (83% compression rate)
By compressing http://expansionlabs.co.uk/.. /site.min.js?defer&ver=1.6.6 you can save 29.1KB (72% compression rate)
By compressing http://expansionlabs.co.uk/.. /dwd-all-in-one.css?ver=4.7.11 you can save 24.3KB (87% compression rate)
By compressing http://expansionlabs.co.uk/.. /mediaelementplayer.min.css?ver=2.22.0 you can save 16.8KB (84% compression rate)
By compressing http://expansionlabs.co.uk/.. /wpmu-ui.3.min.js?ver=4.7.11 you can save 15.9KB (67% compression rate)
By compressing http://expansionlabs.co.uk/.. /wpmu-ui.3.min.css?ver=4.7.11 you can save 14.6KB (76% compression rate)
By compressing http://expansionlabs.co.uk/.. /jquery.magnific-popup.js?ver=3.0.46 you can save 13.7KB (62% compression rate)
By compressing http://expansionlabs.co.uk/.. /scripts.js?ver=4.7 you can save 9.8KB (73% compression rate)
By compressing http://expansionlabs.co.uk/.. /jquery.form.min.js?ver=3.51.0-2014.06.20... you can save 9.2KB (61% compression rate)
By compressing http://expansionlabs.co.uk/.. /admin-ajax.php?callback=po_data&orig_req... you can save 9.1KB (78% compression rate)
By compressing http://expansionlabs.co.uk/.. /wp-emoji-release.min.js?ver=4.7.11 you can save 7KB (62% compression rate)
By compressing http://expansionlabs.co.uk/.. /waypoints.min.js?ver=3.0.46 you can save 6KB (69% compression rate)
By compressing http://expansionlabs.co.uk/.. /jquery-migrate.min.js?ver=1.4.1 you can save 5.9KB (60% compression rate)
By compressing http://expansionlabs.co.uk/.. /magnific_popup.css?ver=3.0.46 you can save 5.9KB (74% compression rate)
By compressing http://expansionlabs.co.uk/.. /public.min.js?ver=4.7.11 you can save 5.8KB (64% compression rate)
By compressing http://expansionlabs.co.uk/.. /frontend-builder-global-functions.js?ver... you can save 5.7KB (70% compression rate)
By compressing http://expansionlabs.co.uk/.. /jquery.mobile.custom.min.js?ver=3.0.46 you can save 4.8KB (63% compression rate)
By compressing http://expansionlabs.co.uk/.. /position.min.js?ver=1.11.4 you can save 3.9KB (60% compression rate)
By compressing http://expansionlabs.co.uk/.. /wp-mediaelement.min.css?ver=4.7.11 you can save 3.2KB (72% compression rate)
By compressing http://expansionlabs.co.uk/.. /shortcodes_responsive.css?ver=3.0.46 you can save 3.1KB (79% compression rate)
By compressing http://expansionlabs.co.uk/.. /ds_snippets.js?ver=1.0.0 you can save 3KB (78% compression rate)
By compressing http://expansionlabs.co.uk/.. /site.min.css?ver=1.6.6 you can save 2.4KB (71% compression rate)
By compressing http://expansionlabs.co.uk/.. /core.min.js?ver=1.11.4 you can save 2.1KB (54% compression rate)
By compressing http://expansionlabs.co.uk/.. /jquery.fitvids.js?ver=3.0.46 you can save 1.9KB (59% compression rate)
By compressing http://expansionlabs.co.uk/.. /styles.css?ver=4.7 you can save 972B (60% compression rate)
By compressing http://expansionlabs.co.uk/.. /animation-load.js?ver=1.0 you can save 836B (67% compression rate)
By compressing http://expansionlabs.co.uk/wp-includes/js/wp-embed.min.js?ver=4.7.11 you can save 647B (47% compression rate)
By compressing http://expansionlabs.co.uk/.. /style.css?ver=3.0.46 you can save 414B (44% compression rate)
By compressing http://expansionlabs.co.uk/.. /wp-mediaelement.min.js?ver=4.7.11 you can save 374B (47% compression rate)

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
http://expansionlabs.co.uk/.. /ajax-loader.gif	Expiry time is not specified
http://expansionlabs.co.uk/.. /modules.ttf	Expiry time is not specified
http://expansionlabs.co.uk/.. /preloader.gif	Expiry time is not specified
http://expansionlabs.co.uk/.. /Expansion-Labs-Logo-white.png	Expiry time is not specified
http://expansionlabs.co.uk/wp-content/uploads/2017/04/phone.png	Expiry time is not specified
http://expansionlabs.co.uk/.. /ecommerce-expert-talks.png	Expiry time is not specified
http://www.gstatic.com/wcm/loader.js	60 minutes
https://www.google-analytics.com/analytics.js	2 hours

Speed test – Images

File size of all images combined

3.87MB

Image optimisation

You can save 2.8MB (77% compression) by optimising the images below:

By lossless compressing the http://expansionlabs.co.uk/.. /ecommerce-expert-talks.png you can save 1.1MB (81%) data.
By lossless compressing the http://expansionlabs.onlinespaces.co.uk/.. /ecommerce-expert-talks.png you can save 1.1MB (81%) data.
By lossless compressing the http://expansionlabs.onlinespaces.co.uk/.. /Office-Day.jpg you can save 146.9KB (51%) data.
By lossless compressing the http://expansionlabs.onlinespaces.co.uk/.. /ecommerce-software2.jpg you can save 77.7KB (70%) data.
By lossless compressing the http://expansionlabs.onlinespaces.co.uk/.. /expansion-labs-case-studies-3-2-2.png you can save 73.9KB (77%) data.
By lossless compressing the http://expansionlabs.onlinespaces.co.uk/.. /expansion-labs-case-studies-3.png you can save 71.2KB (76%) data.
By lossless compressing the http://expansionlabs.onlinespaces.co.uk/.. /conversion-optimisation.jpg you can save 52.6KB (67%) data.
By lossless compressing the http://expansionlabs.onlinespaces.co.uk/.. /Expansion-Labs-CRO-Images.jpg you can save 49.7KB (66%) data.
By lossless compressing the http://expansionlabs.onlinespaces.co.uk/.. /ecomerce-strategy.jpg you can save 28.2KB (68%) data.
By lossless compressing the http://expansionlabs.onlinespaces.co.uk/.. /eCommerce-Logos2.png you can save 4.1KB (14%) data.
By lossless compressing the http://expansionlabs.onlinespaces.co.uk/.. /Google-Partner.png you can save 2.4KB (15%) data.
By lossless compressing the http://expansionlabs.co.uk/wp-content/uploads/2017/04/phone.png you can save 102B (30%) data.

Links

We found a total of 0 different links.

Website security

185.119.173.91

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Warning! The website contains at least one unencrypted email address.

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foundationsforpeace.com

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clean-sweep.net

doctorhomevisit.co.uk

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eleanordarling.co.uk

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Icons

Favicon

Good! The website uses favicon.

Order of Heading elements on mobile by position

H4 : MARKETING, ( 0px from top )
H4 : AUTOMATION, ( 0px from top )
H4 : PERFORMANCE, ( 0px from top )
H4 : CRO, ( 0px from top )
H4 : STRATEGY, ( 0px from top )
H4 : METRICS, ( 0px from top )
H4 : MARKETING, ( 952px from top )
H4 : AUTOMATION, ( 1077px from top )
H4 : PERFORMANCE, ( 1178px from top )
H4 : CRO, ( 1279px from top )
H4 : STRATEGY, ( 1380px from top )

Typos

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SEO report of stecommerce.com

Error! The "meta title" is missing, the page has no title!